Investigating Dimensions and Elements of Astan Quds Razavi’s Economics of Culture (With Emphasis on ʿUyūn Akhbār al Riḍā and the Thoughts of the Late Supreme Leader Ayatollah Sayyed Ali Khamenei(

Document Type : Original Article

Authors

1 PhD student in business management at Imam Reza International University, Mashhad, Iran: mhfr110@gmail.com

2 Associate Professor of management department, Imam Reza International University, Mashhad, Iran(Corresponding Author): Mortezarojui@imamreza.ac.ir

3 Assistant Professor of the Department of Jurisprudence and Imamiya Law at the International University of Islamic Denominations, Qom, Iran: talebihamid90@gmail.com

Abstract
The field of cultural economy is one of the new and profitable fields that can provide good solutions to solve the financial problems of cultural organizations with scientific study. Astan Quds Razavi organization is one of the organizations that is active in the field of cultural economy; But it has not yet been able to use the many capacities it has. On the other hand, due to the lack of research in this field and considerations related to the Astan Quds Razavi organization; For example: the image and brand of Imam Reza (PBUH), there is no research that can solve this need. The current research tries to extract the components of the cultural economy in Astan Quds Razavi by using thematic analysis method by emphasizing the narrations of Oyyun Al-Akhbar Al-Reza (PBUH) and using the statements of the Supreme Leader Ali Khamenei, the macro policies of Astan Quds Razavi and theoretical litrature. After extracting the texts related to the research from the mentioned sources, about 1200 initial codes were extracted. After screening and combining the initial codes, 99 basic themes, 20 Organizing themes and 6 global themes were extracted; global themes are including “productivity, cost reduction and revenue increase”, “image and prestige of Astan Quds Razavi”, “attention to synergy, coherence and coordination”, “strategic planning, foresight, rationality, and scientific awareness”, “creativity and innovation” and “contextual conditions and activity infrastructure”. Finally, the network of themes presented in this research can help policy makers of cultural economy in Astan Quds Razavi for successful planning in this field.

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